The 6 Best Free Social Media Management Tools
The 5 Best Social Media Management Tools, That are Actually Free
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Gosh! Posting on social can be so time consuming!
These tools we tested can help you with managing your social media and simplifying your social media data and analytics.
And they’ll do so for FREE!
We understand the struggle of keeping up appearance on social media and with 4billion users the competition to reach people is fierce.
That’s why we created this list so you can get all the help you need for free while growing your business.
How did we choose?
Instead of overwhelming you with too many options we decided to test several tools and only review the ones we thought were the absolutely best.
So, how did we choose the free social media management tool:
- Non of the providers will ask you for credit card info
- All the providers have the Free Plan available forever
- All the providers have generous features in their Free Plans
- All the providers have fairly priced plans for when your business grows
Now let’s see how you can start building your brand with Free Social Media Management.
Service
User
Profile
Schedule
Price
1
3
10/Profile
$
1
6
10/Profile
$$
1
3
10/Profile
$$$$
1
8
50/Month
$
1
3
10/Profile
$
1
2
5/Total
$$$
User
1
1
1
1
1
1
Profile
6
6
3
8
3
2
Schedule
10/Profile
10/Profile
10/Profile
50/Month
10/Profile
5/Total
Price
$
$$
$$$$
$
$
$$$
Social Media is about much more than just posting content.
To be seen you’ll need to socialize.
Metricool is Our #1 Favorite!
The Metricool Free plan is the most extensive free plan you can find, and very reasonably priced as you grow past the free plan.
The Free Plan by Metricool is a great option for small businesses and individuals who want to start creating and scheduling on social media.
With the free plan, you can schedule up to 50 posts per month divided on max 8 profiles.
We also appreciated the option to include Facebook Ads, Google Ads and TikTok Ad data and performance.
Overall, the Metricool Free Plan is a great way to get started with social media management whether you plan on growing quickly or staying smaller for a longer time.
What’s inluded:
- 1 User
- 8 Profiles
- Schedule 50 Posts p. month
- 1 Link in Bio
- IG Stories Analytics
- Best Posting Hours
- Analysis of 5 competitors
- Promote FB Posts
- Tagging
- Unlimited Messages
- Schedule Reels
- IG, FB, Twitter, Pinterest, TikTok
- Youtube, Google MB, Twitch
Free Plan Limits:
- IG & Twitter Hashtag Tracker €9.99
- 3 Month Data Storage
- IG Stories Manual Posting
Buffer is the absolute favorite Social Media Management Tool that we have come across. It’s a really user friendly platform and has a generous FREE plan.
Once your business grows beyond the free plan the paid plans are very reasonably priced and start at $5 per social media profile.
What’s inluded:
- 1 User
- 3 Profiles
- Schedule 10 Posts per Profile
- Landing Page
- TikTok
- Google Business Profiles
Free Plan Limits:
- Reports & Analytics Basic only
- Hashtag Manager not included
- Schedule Stories Unavailable
- Tagging Unavailable
Later is a social media management platform available for most social networks. It allows you to plan and publish content in advance so you can save time and grow your business.
You can easily start with a Free Plan and upgrade when you grow beyond the limits of the free plan.
One thing worth noting is that you’ll need to register your Instagram Account as a Business Profile and connect it with a Facebook Page to get it all working as it should.
We also love that you are able to schedule Instagram Stories and set up your own Media Library.
What’s inluded:
- 1 User
- 6 Profiles (1 per platform)
- Schedule 10 Posts per Profile per month
- A Linkin.bio page
- TikTok
Free Plan Limits:
- Instagram Analytics Only (30d)
- Tagging Unavailable
- Schedule Stories Unavailable
- Hashtag Manager not included
- Google My Business not included
- Youtube not included
Agorapulse offers everyone a Free Plan without asking for a credit card or a commitment and the Free Plan isn’t time-bound.
The tool shines when it comes to social media publishing and inbox management. Especially with the user friendly user interface.
We especially liked the messaging and comment options that seems to be missing from other free plans.
What’s inluded:
- 1 User
- 3 Profiles
- Schedule 10 Posts per Profile
- Youtube
Free Plan Limits:
- 100 messages / comments per month
- Basic Analytics only
- Tagging Unavailable
- Schedule Stories Unavailable
- Hashtag Manager Unavailable
- TikTok not included
- Google My Business not included
- Customer Support via Email
Crowdfire is the best free tool if your strategy includes Content Curation. The free plan includes content curation features for small business and individuals that are getting started with social media management.
The free plan furter includes the ability to send up to schedule 10 posts per 3 profiles with unlimited Content Curation.
The main limit is the analytics that are limited to 1 day, which doesn’t give you much to work with. But if you are starting out and on a budget you can always access your SoMe analytics on the individual platforms.
Overall, we really loved Crowdfire for SoMe Management because the free plan offers features for Content Curation that the other platforms do not have. You can cureate content from:
What’s inluded:
- 1 User
- 3 Profiles
- Schedule 10 Posts p. Profile
- Unlimited Article Curation
- Unlimited Image Curation
Free Plan Limits:
- Social Analytics limited to 1 day
- Advanced Analytics limited to 1 day
- Tagging Unavailable
- Schedule Stories Unavailable
- Hashtag Manager Unavailable
- GMB not included
- TikTok not included
- Pinterest not included
- Youtube not included
Project Management meets Social Media Scheduling.
Coschedule is the best free tool if you are looking for more than just a social media management tool.
The free plan furter includes the ability to send up to schedule 10 posts per 3 profiles with unlimited Content Curation.
The main limit is the analytics that are limited to 1 day, which doesn’t give you much to work with. But if you are starting out and on a budget you can always access your SoMe analytics on the individual platforms.
Coschedule is really fun to use and since it’s a project management tool it’s just beautifully organized.
It also works with your favorite tools like:
What’s inluded:
- 1 User
- 2 Profiles
- Schedule a Total of 5 Posts
- Tagging
- Analytics
Free Plan Limits:
- Basic Customer Support
- GMB Not Included
- Schedule Stories Unavailable
- Hashtag Manager Unavailable
- TikTok Not Included
- Youtube Not Included
Hootsuite has been our favorite Social Media Management tool for a long time and continues to be one of our favorites.
However, when we were testing the free version we noticed the days of Hootsuite’s FREE Plan has come to an end. So, starting for free and upgrading to a paid plan as you grow is unfortunately not possible anymore.
This is the message we got when we signed up “Hootsuite Free will not be available after March 31”.
What’s inluded:
- 1 User
- 10 Profiles
- Unlimited Posts
- Post scheduling
- Access to messages in one inbox
- TikTok
What’s not inluded:
- Team Plan Features
- Business Plan Features
- Enterprise Plan Features
- Customer Support
Although there are plenty of Social Media Management tools out there we didn’t include all of them because they didn’t align with the objectives for this particular article due to limitations to their free plans:
- Friends + Me – Simple Features & 5 Scheduled Posts (Good Alternative)
- Tailwind – IG, Pinterest and Facebook Only (Good Alternative)
- Planable – Total limit of 50 Free Posts
- Sendible – Only Paid Version
- Sprout Social – Only Paid Version
- Loomly – Only Paid Version
We wanted to bring you affordable options that are good to start and grow your company with. That’s why we selected Buffer, Later, Agorapulse, Metricool, Crowdfire and Coschedule.
We included Hootsuite on the list because so far it’s been a great tool for growing business but unfortunately 2023 is the year Hootsuite will eliminate their free plan. Still a great tool, just doesn’t include a free plan anymore.
Did we miss anything?
We’d love to hear from you
Tell us what Social Media Tool you use or have used to grow your busienss in the comments
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